Ltd Facts The UK company register, as filed

Register entry · No. 01073872

ELECTRUE SERVICES (MIDLANDS) LIMITED

Active Private Limited Company Incorporated 27 Sep 1972

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    Last filed accounts

    Net liabilities of £124,660: it owed more than it owned.

    Accounts to 31 Oct 2025 · See it · What this means
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    Company status

    Active.

    Companies House register
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    Accounts on time

    Next due 31 Jul 2027.

    Companies House register
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    Confirmation statement on time

    Next due 16 Nov 2026.

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    Disqualified directors

    None of the 3 current officers checked are disqualified.

    Companies House disqualified directors register · See it
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    Directors

    2 current directors.

    Officers on the register · See it
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    Owners

    1 owner on file.

    People with significant control · See it
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    Charges

    None registered.

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    Trading history

    Incorporated 27 Sep 1972 (54 years ago).

    Companies House register
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    Name changes

    Never renamed.

    Names over time

From the public register, filing history, officers, owners and filed accounts, as of 4 Nov 2026. Not a credit score or advice: open the filings before relying on them. JSON

  1. Registered office

    113 STRATFORD ROAD, SHIRLEY, SOLIHULL, WEST MIDLANDS, B90 3ND

    As filed with Companies House.

  2. Nature of business

    • 47540 Retail sale of electrical household appliances in specialised stores

  3. Accounts

    Next due
    31 Jul 2027
    Last made up to
    31 Oct 2025
    Type
    TOTAL EXEMPTION FULL

  4. Confirmation statement

    Next due
    16 Nov 2026
    Last made up to
    2 Nov 2025

  5. Charges

    Outstanding
    0
    All time
    0

  6. Names

    1. ELECTRUE SERVICES (MIDLANDS) LIMITED current

Figures

Year endTurnoverProfitCashNet assetsStaff
31 Oct 2025 not published not published £2,169 £-124,660 1
31 Oct 2024 not published not published £2,755 £-114,881 1
31 Oct 2023 not published not published £3,059 £-107,207 1
31 Oct 2022 not published not published £3,239 £-100,631 1
31 Oct 2021 not published not published £7,903 £-89,709 1
31 Oct 2020 not published not published £4,469 £-90,318 1

* From the following year's accounts (prior-year figures).

People

Officers All 4, with past →

NameRoleAppointedResignedBornNationality · lives in
Carole Anne Gerrard Housewife Director — — March 1945 British · England
David Andrew Gerrard Shop Manager Director 19 Jan 2005 — October 1970 British · United Kingdom
Carole Anne Gerrard Secretary — — March 1945 British · England

Owners and controllers All 2, with past →

NameControlNotifiedCeasedBornNationality · lives in
Mrs Carole Anne Gerrard Ownership of shares 25 to 50 percent 6 Apr 2016 — March 1945 British · England

From the public register. We show month and year of birth only, and no addresses. Privacy and your data

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Questions

Is ELECTRUE SERVICES (MIDLANDS) LIMITED still trading?

The register shows ELECTRUE SERVICES (MIDLANDS) LIMITED as active.

What does ELECTRUE SERVICES (MIDLANDS) LIMITED do?

It files the industry code 47540 (Retail sale of electrical household appliances in specialised stores).

When was ELECTRUE SERVICES (MIDLANDS) LIMITED set up?

It was incorporated on 27 September 1972.

When are ELECTRUE SERVICES (MIDLANDS) LIMITED's accounts due?

Next accounts are due by 31 July 2027. The last accounts were made up to 31 October 2025.

When is ELECTRUE SERVICES (MIDLANDS) LIMITED's next confirmation statement due?

By 16 November 2026.

Who runs ELECTRUE SERVICES (MIDLANDS) LIMITED?

ELECTRUE SERVICES (MIDLANDS) LIMITED has 2 current directors and 1 other current officer. They're listed under People on this page.

Similar companies

Same industry code (47540), active, set up around the same time. More in this industry →

  1. 01085483 M.L. LAKE (ELECTRICAL SERVICES) LIMITED Active Private Limited Company Inc. 6 Dec 1972 47540 · Retail sale of electrical household appliances in specialised stores
  2. 01081551 ARGOS LIMITED Active Private Limited Company Inc. 13 Nov 1972 47190 · Other retail sale in non-specialised stores
  3. SC051790 WHITEHEAD HOLDINGS LIMITED Active Private Limited Company Inc. 13 Nov 1972 47540 · Retail sale of electrical household appliances in specialised stores
  4. 01076833 ELECTRICAL SUPPLIES (ANGLESEY) LIMITED Active Private Limited Company Inc. 16 Oct 1972 47540 · Retail sale of electrical household appliances in specialised stores
  5. 01069913 ECONOFREEZE (MORPETH) LIMITED Active Private Limited Company Inc. 5 Sep 1972 47540 · Retail sale of electrical household appliances in specialised stores

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Source: Companies House, data file of 2026-11-01 and its live updates. View on Companies House